Why SEO Service Takes Time to Achieve Results
In search engine optimization, there are two tactics. You have the option to use white hat tactics or the black hat tactics. Now, there are pros and cons for both tactics. If you want a fast result, use black hat tactics but be prepared to have your website penalized or worse blacklisted by search engines. Now if you want to do something ethical in the industry of SEO, use white hat tactics but you need extra patience before you could get results. How does six months to a year sound to you?
You are not the first to be shocked with the time it takes for the white hat tactics in SEO to work and give results. Many small to medium entrepreneurs who hired SEO service in Charlotte, NC were surprised to find out that it takes that long. Of course it is a big issue for small and local businesses, especially when they are only starting their business. Most of them do not have enough money allotted for marketing their business online.
The common question is ‘Why does it take long for SEO to work?’ Search engine works like a spider. It crawls thousands or millions of websites. Crawl means it can read information and data of websites and each of the pages. These are then stored in the database of the search engines. From what was found on your website, it will be used to provide search results to the search query. Older websites with lots of high ranking backlinks and authority compared to yours, they are more likely to appear on the top of search engines. Yet it does not mean you cannot beat them. You have the chance to get into the competition and lead the race by establishing a solid plan. Again, the question should be how long until you get results or beat your competitors. Here are the following reasons why it takes longer than you expect for SEO results to be achieved.
Website content quality – it has been perceived by many SEO consultants before that the more keywords you have on the website, the more it will be crawled by search engines. This, however, has been contradicted by other SEO experts. Content on websites bust be created and implemented naturally. Do not simply stuff keywords within your articles or blog posts. It does not work.
Attracting links is the challenge – this is why research is necessary in order to attract high ranking authoritative websites. You might need to do this several times in order to work, but not regularly.
Website changes – anything that you modify on your website slows down the SEO process. The spider needs to crawl it again and store in the database before it shows in the search results. Although the change in the design, information and content contributes a huge benefit, it takes time to be read.
Competitive market-place – results vary for SEO and it also varies depending on the industry you are in. For instance, you are selling wedding products and services. You have competitors like Martha Stewart, Brides, Wedding Bee and The Knot. These are older and authoritative websites, which will make it challenging for you to race against them. Thus, you must be prepared that it will take a long time to rank immediately.
Updates needed – when you have a trustworthy company hired for SEO service in Charlotte, NC, you will not have issues in updating your strategies. This is needed in order to strengthen your campaign. The algorithm of search engines change from time to time. It is enough reason to revisit and update your keywords too and add more content.